• You show up. You post. You're genuinely good at what you do.

    And still, the right people aren't finding you.

    INTRODUCING

    The €5 Simplified
    Ads Strategy

    The simple ad strategy that gets your dream followers finding you every single day, even on the days you don't post, so you can step back from the content grind without your visibility stalling with you.

    You're brilliant at what you do, you're showing up consistently, and still, the right people just aren't seeing you.

    If you've ever caught yourself thinking "why isn't this working for me?", keep reading.

    This is for you if:

    • Your reach keeps shrinking on Instagram, even on the weeks you're being consistent
    • You're great at what you do, but not enough of the right people know you exist
    • You're tired of the content treadmill and want people to find you instead
    • You've wondered about ads, but assumed they were too techy or too expensive
    Instagram followers screen showing 297 new followers gained in 30 days

    I posted 6 times in one month and STILL gained 297 dream followers (which also turned into SALES)

    Let's be real: getting seen online shouldn't be this hard. And it isn't because you're not good enough or not showing up enough. Organic reach has literally fallen off a cliff, and no amount of consistency was ever going to out-perform an algorithm deciding who gets to see you on any given day.

    In fact, a simple, strategic way to get your biz seen daily is the real fix here.

    Not more posting.

    Not more hours on the app.

    Not another 10-hour training that adds 3 extra hours to your week just to maintain.

    And if that wasn't reason enough to pay attention…

    • 😍You don't need a massive budget or a full-time marketing team, just a strategic way to get in front of the right people consistently
    • 😍You don't need to learn a complicated system, this is something you can learn in 90 minutes and apply in 10 minutes a week
    • 😍You don't need to keep refreshing your insights wondering if the algorithm likes you today, because your visibility stops depending on it

    And altogether? You get to stop shouting into a busy street hoping your dream clients happen to walk by, and start showing up in front of them, on purpose, every single day

    Buuuuuuut even knowing it's the algorithm and not you, doesn't make it feel any less personal when you post and hardly anyone shows up…

    Right now you might be posting the thing you spent an hour writing, checking back twenty minutes later, and watching the count crawl to 14 likes, 11 of them people you already know.

    Annnnnnndd:

    • 😥You might be stuck refreshing your insights, tweaking a hashtag, posting again just to "stay consistent," while your growth stays slow, random, and completely out of your control
    • 😥You might be watching accounts smaller than yours take off, wondering what you're missing, when really you're just not being shown to enough of the right people. And really wanting your effort to finally match your results, but being unable to get there because an algorithm keeps deciding who gets to see you
    • 😥You're wanting to take a few days off the app to protect your energy, but you can't, because you know growth stalls the second you stop showing up

    And all this?

    Has probably got you feeling like you're the one doing something wrong, even though you're doing everything you were told to do.

    And not getting in front of the right people the way you deserve to.

    Or even worse?

    Wondering if this is just what running your own business is supposed to feel like: exhausting, unpredictable, and completely out of your hands.

    But with the Switch-Off Method, I am so excited to say it doesn't have to be this way.

    What if your Instagram could grow consistently, week on week, even on the weeks you have zero capacity to show up, plus you could actually trust that your business was still working while you stepped back?

    I'm Karen, and I spent years running big-budget Meta ads for other people's businesses, the kind that ran at hundreds of euro a day, working directly with Meta. Solopreneurs kept telling me they wanted that same visibility, but they didn't have the budget or the time to create, run and maintain that kind of campaign.

    Karen holding a coffee with her dog Roxy

    Then in September 2024, my senior dog Roxy got sick. Multiple seizures, emergency trips to the vet, and in March 2025 I lost her, right in the middle of a launch.

    I was broken.

    I couldn't post.

    I couldn't be on camera.

    I couldn't do any of the things this industry insists you do every single day or you disappear.

    Karen working at her desk with her two dogs

    I knew I had to do things differently.

    And everything changed when I stopped forcing myself to show up. The day I put a simple €5-a-day ad in place to keep bringing the right people to my Instagram account while I stepped away, and it was exactly what I needed. It allowed me to switch off and take care of myself while my account stayed visible and kept bringing the right people into my world.

    That became The Switch-Off Method, the exact system I'm now here to pass on to YOU.

    Instagram followers screen showing steady growth

    And since putting this in place?

    • My account kept growing through the hardest months of my life, even when I struggled to show up
    • My offers kept selling in the background, because the right people were still finding me every day
    • I stopped living glued to my phone to stay visible, and started trusting a system to do it for me

    And the best part? I stripped it back into one simple method anyone can run, even if you've never touched Meta ads and don't think you're techy… and I believe it can give you that same breathing room too.

    And before you ask: no, you can't just ask AI for this. AI will tell you which buttons to press. It can't tell you which post makes a cold stranger actually hit follow, or how to turn a new follower into a lead. That came from a decade of doing this with real people. 😉

    AND P.S. I'm so confident in this that if you don't love it? There's a full 7-day money-back guarantee. 🥰

    Here are the three pieces that make The Switch-Off Method work, without the burnout, the guesswork, or the hours spent chasing the algorithm:

    The Magnetic Account

    Before we run a single ad, your Instagram becomes ready to do the selling for you. A bio that makes following you a no-brainer, and a pinned post strategy that's built to warm up brand-new followers and point them toward the right first offer, so by the time the ad sends people your way, your account already knows what to do with them.

    The Flag

    Your ad works like a flag you plant, the kind that says "if you're this person and you want this, you're in the right place, come on over." It works as a soft invitation to follow, calling the right people in while the wrong ones keep scrolling past. The actual selling happens back on your pinned posts, once she's already curious about you.

    The €5 Switch-Off

    This is where it goes live for less than the price of a takeaway coffee. The exact simple setup, the objective, the targeting, the settings that protect your budget, plus the quick check-in that keeps it pulling the right people. This is how you switch off from the pressure of needing to always be "on," Instagram. Set it up, check in for a few minutes here and there, and let it bring you followers on the days you can't.

    And I've taken a decade of running real ad campaigns, working directly with Meta, and stripped it back into one simple method you can run start to finish in an afternoon, so you can grow your visibility without the big budgets, the complicated funnels, or being glued to your phone to stay seen.

    Imagine how it will feel…

    To go from this To this
    😕You're posting the caption you spent an hour perfecting, then watching the likes trickle in from the same eleven people you already know
    🎉You open Instagram to comments from people you've never met before, already asking how they can work with you
    😕You're stacking Reels and carousels on top of client work just to "stay visible," and your to-do list never actually gets shorter
    😍You've got hours back for the clients, offers, and work you actually love, because your visibility isn't sitting on your to-do list anymore
    😕You're scared to take even a long weekend off the app, because you already know exactly what happens to your reach the second you do
    ⚡️You close your laptop for the weekend, guilt-free, knowing your account is still bringing the right people in without you
    😕Your follower count creeps up, then dips back down, up and down, up and down, so a year later you're basically at the same number you started at
    🥂You watch your following grow steadily, week on week, and finally leave that stuck, yo-yoing number behind for good
    😕You're refreshing your insights at 11pm, wondering if the algorithm has it in for you today
    🥂You've stopped needing the algorithm to be kind to you, because your visibility finally depends on your system, not your mood, your energy, or today's algorithm update

    Here's what that steady, automated growth already looks like for someone just like you:

    Student message about feeling clear and confident running ads

    MEET

    The €5 Simplified
    Ads Strategy

    The simple ads system that puts your business in front of your ideal clients every single day, even on the days you don't post.

    The €5 Simplified Ads Strategy course welcome slide

    Here's what's inside…

    1

    Module One

    Create Your Magnetic Instagram Sales Funnel

    Say goodbye to sending new followers nowhere and hoping they figure out what to do next.

    In this module, you'll build the exact bio structure and pinned post strategy that together turn your account into a funnel, before a single ad ever runs. You'll create your pinned posts here, the specific sequence that nurtures a brand-new follower toward the right first offer for them, so your account is doing the warming up and the converting, not just the collecting.

    • The key elements of an account that's ready to convert, so new followers know exactly what to do next
    • A bio framework that makes following you a no-brainer, so people stop scrolling past and start hitting follow
    • Your pinned post strategy, built inside this module, so there's a clear path from "new follower" to "ready buyer" waiting for them the moment they land
    Module One preview: Evergreen Sales Funnel
    2

    Module Two

    Create Your Ad Post

    Say goodbye to not knowing what to actually post as your ad, or wondering if it's even worth spending €5 a day on.

    This module walks you through exactly what makes a piece of content strong enough to earn ad spend, the formula for writing a post that speaks to people who've never heard of you, and the content types that actually perform when they're cold traffic, not just your usual followers. By the end, you'll have the one piece of content your whole strategy runs on, created with zero guesswork about whether it'll work.

    • The high-performing post structure that speaks to cold traffic, so your ad doesn't fall flat
    • The content types that work best for low-budget ads, so you're not wasting €5 a day on the wrong format
    • A clear checklist for what makes a cold stranger hit follow, so you know it's ready before you spend a cent on it
    Module Two preview: Create Your Ad Post
    3

    Module Three

    Create & Launch Your Simple Ad

    Say goodbye to boosting a post and hoping for the best.

    Whether you've never touched Meta ads or you've tried boosting and felt lost, this module is a look-over-my-shoulder walkthrough of the exact objective, targeting, and budget-protecting settings I use in my own campaigns. No prior ad experience needed, you'll have your ad set up correctly and live in minutes, not hours.

    • The correct campaign objective to choose, so you're not accidentally wasting your budget on the wrong goal
    • Targeting settings built to bring in aligned followers, so you're not paying to reach the wrong audience
    • My favourite budget-protecting settings, so you stay in full control of your spend, right from the start
    Module Three preview: Create Your Simple Ad

    Get all of this today for

    €27

    ☺️ Happiness Guarantee ☺️

    I'm so confident you'll love this course, and that it'll work for you too, that it comes with a full 7-day money-back guarantee, no questions asked. If you join and realise it's not the right fit, just email me within 7 days and I'll refund your purchase. No hard feelings.

    This is a low-risk, high-impact offer, and I want it to feel like an easy yes.

    Let's do this! I'm ready to run simple ads!

    But that's not all. You'll also get these bonus resources to make launching your ad even easier 🎁

    Bonus 1

    Pinned Post Canva Templates x 6

    If the idea of staring at a blank Canva doc trying to figure out what your pinned posts should even say makes your stomach sink, this bonus is for you. You'll get 6 fully customisable templates for your Pinned Post Strategy, each one built with a powerful hook and a plug-and-play caption, so you can get your funnel live in an afternoon, not a week.

    Bonus 1 preview: Pinned Posts, Hooks and Captions
    Bonus 2

    Ad Post Canva Templates (3 Carousels + 1 Reel)

    Are you struggling with knowing what your ad post should actually look like? This bonus is your solution. Four professionally designed templates, three carousels and one reel, each with a hook bank and caption template built in, so creating the one piece of content your whole strategy runs on stops being the part that holds you up.

    Bonus 2 preview: Ad Posts, Hook Banks and Captions
    Bonus 3

    The €5 Ads Playbook

    If you want your step-by-step ads roadmap in one place you can come back to any time, this bonus is for you. A clear, easy-to-follow checklist you can use while you're setting up, and a reference document you can return to any time you want to review or optimise your ad, so you're never second-guessing whether you did a step right.

    Bonus 3 preview: The Ads Blueprint

    Here's what happens when you put The €5 Simplified Ads Strategy to work:

    Broke through a 30,000 follower plateau, with a steady stream of new followers coming in again

    "I'd been stuck under 30,000 followers for what felt like forever, and I'm just about to hit 34,000, with a steady stream of new followers coming in again."

    A €5 Simplified Ads Strategy student

    Almost 1,000 targeted followers in under 3 months, on a brand new account

    "I was stuck for months trying to grow my account. In under 3 months with this method, I gained almost 1000 targeted followers, and now they're opting into my freebies and booking discovery calls."

    A €5 Simplified Ads Strategy student

    Student comment recommending the course
    Fiona's message about the course having no gatekeeping

    You might be thinking right now "I'm not techy, that's for marketers, not me." And here's why that isn't true:

    The €5 Simplified Ads Strategy is specifically designed for people who've never touched Meta ads before, or who tried boosting a post once and felt completely lost. Module Three is a look-over-my-shoulder walkthrough, not a technical manual, you'll see the exact objective, targeting, and settings I use myself, step by step, so there's nothing to figure out on your own. If you can post to Instagram, you can run this ad.

    But wait, "I heard ads cost a fortune." Here's why that's not the case:

    This isn't the hundreds-of-euro-a-day campaigns I used to run for clients. It's built to run for less than the price of a takeaway coffee, €5 a day, with budget-protecting settings built in from the start so you're never at risk of overspending. You don't need a big budget to get in front of the right people, you need the right, simple setup, and that's exactly what this teaches.

    If you've scrolled this far you might be wondering "what if I waste the money?" so let's talk about it right now!

    I understand that risking even €27 on something new feels like a big decision when your income isn't guaranteed month to month. That's exactly why this comes with a full 7-day money-back guarantee, no questions asked. If it's not the right fit, you email me and I refund you. There's absolutely nothing to lose here, you stand only to gain the visibility you've been missing.

    And here's what real students had to say about that exact value:

    Roberta's comment about the value for €27
    Christine's comment calling the course a steal at 27 euros

    You get all this when you join

    The course

    • My full 3-step simple system to grow your Instagram with traffic ads on autopilot
    • Simple, strategic, easy to follow modules to help you set up your funnel, craft your ad, and launch it with confidence, in an afternoon
    • Lifetime access so you can revisit the strategy whenever you need a visibility boost

    The bonuses

    • Canva templates for your Pinned Post Strategy + Ad Post creation, to save you time and get the right content on your account
    • Hook banks, caption templates, and a plug-and-play content guide to make posting easier and more effective
    • A quick-reference Ads Playbook so you can follow along, and reuse any time

    All of this… for just

    €27

    Let's do this! I'm ready to run simple ads!

    FAQs

    Q. How much time do I need?

    About 90 minutes to go through the course, then roughly 10 minutes a week once your ad is live to check in and make sure it's pulling the right people. Most people have their ad created and live within an afternoon.

    Q. What do I need to access this?

    Just an Instagram account and a Meta Ads account (free to set up if you don't already have one). No prior ads experience, tech skills, or existing following needed.

    Q. How long do I have access for?

    Lifetime access. Come back to the modules, templates, and playbook any time you want to launch a fresh ad or need a visibility boost.

    Q. Do I need to have a big following already?

    Not at all. This works whether you're starting from a brand new account or breaking through a plateau you've been stuck at for years, the method is the same either way: get your account ready, then bring the right people to it.

    Q. I've never run ads before. Will I be lost?

    No. Module Three is a look-over-my-shoulder walkthrough of the exact objective, targeting, and settings I use myself, step by step. You'll have your ad set up correctly and live in minutes, no prior experience needed.

    Q. Couldn't I just ask AI to teach me how to run an ad?

    AI can tell you which buttons to press. It can't tell you whether your account is actually ready to convert the traffic you're about to send it, can't hand you the exact €5 settings tested across a decade of real campaigns working directly with Meta, and can't tell you which post makes a cold stranger stop scrolling and hit follow. The setup is free everywhere. Knowing what actually works is what you're here for.

    Q. Is this just about getting followers? Or will it help me make sales too?

    It's built to do both. The Magnetic Account and pinned post strategy exist specifically so new followers move toward your freebie or low-ticket offer, not just add a number to your follower count. Growing your following is the visible part, growing your funnel is the actual point.

    Q. Will this work if I'm not in the coaching industry?

    Yes. This is built for any solopreneur running a service or craft-based business, coach or not, as long as you have an Instagram account and something you want the right people to find.

    Q. Do I need a big budget?

    No. This runs on €5 a day, with budget-protecting settings built into Module Three so you're never at risk of overspending.

    Q. How much do I need to post organically for this to work?

    It's built to keep growing your account even on the weeks you have zero capacity to show up. That said, it works even better the more you're able to post, this isn't a replacement for your content, it's what amplifies it.

    Q. If it's this good, why is the price so low?

    Because this is the simplified, self-paced version of a system I spent years running at hundreds of euro a day for other businesses. It's built to be an accessible way in, not a replacement for full 1:1 support, which is why it's priced to be an easy yes.

    You've reached the end, and since you're still here deciding if this is for you, there's one last thing I will say:

    You've spent enough time hoping your next post will take off. The refreshing. The hashtag tweaks. The posting "just to stay consistent." Your content was never the problem, not enough of the right people were seeing it.

    The €5 Simplified Ads Strategy changes that. A clear, proven system to get visible, attract the right followers, and guide them into your offers, without hacks, luck, or hustle. And once it's set up, it runs in the background.

    If you've wanted to run ads as part of your strategy but worried they were too expensive or too techy, this is your door in. Simple, affordable Meta ads, running in your business, in an afternoon.

    No more constantly being "on." No more wondering if the algorithm likes you today. Just steady growth, a simple strategy, and a business that's finally visible whether you're at your desk or not.

    That's the version of you this is really for, the one whose visibility doesn't depend on her energy that day. This is how you get there.

    Karen 💛

    Say no more, I'm ready